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COLLECTIONS

MODO is an independent eyewear company focused on innovation, lightness, durability, and style. For every frame purchased, they help a child see.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique mid-range frames such as Modo.
Eyewear, even more so than jewelry, becomes a part of how the world sees you. Cinzia takes that choice very seriously. Born unapologetically from the unique point of view of designer Cynthia Shapiro, Cinzia eyewear favors sophistication over femininity and personal style over chasing fads. Each frame is designed to emanate confidence, perfect for the woman unafraid to make her mark.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique mid-range frames such as Cinzia.
Discover eyewear that transcends trends. TOM FORD Fashion’s luxury eyewear and designer frames are crafted for those who appreciate bold, sophisticated style. Elevate your everyday look with statement pieces that embody modern elegance.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, to designer brands such as Tom Ford.
Scott Harris isn’t about prescribing uniform eyewear; it’s about providing you with the options to best suit your unique self. Across men’s, women’s, and unisex options - Scott Harris offers fresh, timely, colorful stylings free of heavy embellishments. “Eyewear should fit both your face and your personality naturally, and it should be unique enough to fit them both perfectly.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique mid-range frames such as Scott Harris.
Ray‑Ban offers a broad range of eyeglasses for men and women, each crafted to balance comfort, durability, and classic aesthetic appeal. Whether you prefer minimalistic metal frames or bolder acetate styles, the eyeglasses collection is built for all‑day wear.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, to designer brands such as Ray-Ban.
Under Armour offers sporty eyewear frames in an array of contemporary silhouettes. Constructed of rugged plastics and metals, including titanium, this eyewear is built to withstand heavy wear. Browse wraparound styles that showcase a modern aesthetic, together with thin-rimmed aviators and other classic-leaning profiles. Choose from full-rim and semi-rimless frames styles for a look that suits a multitude of tastes. Under Armour seamlessly blends protection and fashion in its collection of athletic-minded wraparound performance sunglasses. Under Armour's sunglasses promise durability and comfort in rugged frames that stay put even when you're on the move.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, to designer brands such as Under Armour.
Saint Laurent Eyewear fully represents the house's distinctive fashion attitude; timeless style and contemporary luxury. The collections are a fine selection of unique products distinguished by an outstanding quality.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, to designer brands such as Saint Laurent.
Eco is the world's first sustainable eyewear brand. For every frame sold, a tree is planted. As one of the leading sustainable eyewear brands in the world, we create conscious eyewear choices that are made with respect for our environment – while never compromising on design, quality, or comfort. That's why we only make eyewear from sustainable materials, produced following ethical and eco-conscious values, to reduce our environmental impact.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique mid-range frames such as Eco.
Founded in Florence, Italy, in 1921, Gucci is one of the world’s leading luxury brands. Following the House’s centenary, Gucci forges ahead into the next hundred years, continuing to redefine luxury while celebrating the creativity, Italian craftsmanship, and innovation at the core of its values.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, to designer brands such as Gucci.
Michael Ryen eyewear is designed to provide discerning men a breadth of options in a wide range of sizes. Three principles drive the design and execution of every Michael Ryen frame: Fit, Quality, & Style.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique mid-range frames such as Michael Ryen.
The rag & bone eyewear collection reflects the brand’s core values of authenticity, craftsmanship, and sophistication. Designed across three distinct style clusters—Urban, City, and Casual—the collection features a range of iconic silhouettes, contemporary shapes, and versatile designs that seamlessly blend structure with street-style influences. With a balanced optical and sun assortment for both men and women, each frame is crafted from premium materials such as stainless steel and rich acetate that offer durability, comfort, and a refined finish. They are thoughtfully detailed with signature elements like the dagger logo, metal buckle-inspired accents, and branded temple plaques that complement rag & bone’s ready-to-wear heritage, making the collection strategically positioned for premium retailers.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, to designer brands such as Rag & Bone.
DB4K’s mission is to make glasses kids want to wear. With DB4K styles, kids can have fun with eyewear and express their personalities. It’s not about characters or branding, it’s about showing off the awesome people they already are. It’s time to give kids the cool glasses they deserve - DB4K hereby proclaims, wearing glasses should be fun!
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, boutique mid-range frames, designer brands, to kid-friendly such as DB4K.
Our taste, style and personality constantly evolve - choose an eyewear brand that evolves with you. Adin Thomas offers accessible eyewear with everything from explorative to traditional styles in a wide size range. Explore your personality with Adin Thomas eyewear. Finding a signature style takes time, but the journey is half the fun! Adin Thomas allows you to experiment without breaking the bank.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique mid-range frames such as Adin Thomas.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from budget-friendly lines, designer, to boutique high-end frames such as Etnia Barcelona.
Independent eyewear brand from Barcelona creating colorful designs with natural acetate and mineral lenses. Art inspires our way to see the world.
Established 2016 in NYC, Vernon Gantry offers design forward, fresh, and hand-crafted eyewear sold exclusively through retailers. With high quality cellulose acetate and three to five barrel stainless steel hinges, we pride ourselves on offering the highest quality glasses in its price point.
At Beck Eyecare in Novi, we carry a variety of eyeglas frames, from boutique lines, designer, to budget-friendly frames such as Vernon Gantry.

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8:00 AM - 4:00 PM

9:00 AM - 5:00 PM

11:00 AM - 7:00 PM

9:00 AM - 5:00 PM

9:00 AM - 5:00 PM

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Beck Eyecare in Novi is located on the crossroads of 10 Mile Rd and Beck Rd, in the shopping plaza with CVS.

47300 W 10 Mile Rd

Novi, MI 48374

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You can reach Beck Eyecare in Novi by texting or calling (248) 782-2777.

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(248) 782-2777

You can reach Beck Eyecare in Novi via fax (248) 782-2999.

(248) 782-2999

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